---
title: "David, Founder & CEO @ groas: groas Blog (page 5)"
description: "Articles by David, Founder & CEO @ groas, on Google Ads, AI search and getting cited by AI assistants. Page 5 of 9."
url: "https://groas.com/author/david/page/5"
image: "https://groas.com/og/groas.jpg"
---

# David

![David](https://groas.com/media/blog/363be9ad5255816654dac065d01bf1c6063110b400bb38cc199570267232027c.jpg)

Founder & CEO @ groas

- [All Blogs](https://groas.com/blog)
- [Google Ads Best Practices](https://groas.com/category/google-ads-best-practices)
- [AI For Google Ads](https://groas.com/category/ai-for-google-ads)
- [Google Ads News](https://groas.com/category/google-ads-news)

* [![Cover image for: Your Target ROAS Is a Bid Throttle, Not a Breakeven Goal](https://groas.com/media/blog/eea8db8c117eb6dd106644ef269be5b7fe449d2579e6472676fedcd2bd191599.png)](https://groas.com/post/your-target-roas-is-not-a-goal-setting-i)
  ## [Your Target ROAS Is a Bid Throttle, Not a Breakeven Goal](https://groas.com/post/your-target-roas-is-not-a-goal-setting-i)
  [October 3, 2026 • 10 min read](https://groas.com/post/your-target-roas-is-not-a-goal-setting-i)

  [Written by David](https://groas.com/post/your-target-roas-is-not-a-goal-setting-i)
* [![Cover image for: Directive’s Pitch, Taken Apart: What the Badge, Pricing Page and Case Study Tell You](https://groas.com/media/blog/e24aa9529f8f48338c7922e304d28d9bbc93f5fd1da3731d2f480b43fb6d64ce.png)](https://groas.com/post/directive-s-pitch-line-by-line-what-the)
  ## [Directive’s Pitch, Taken Apart: What the Badge, Pricing Page and Case Study Tell You](https://groas.com/post/directive-s-pitch-line-by-line-what-the)
  [October 3, 2026 • 11 min read](https://groas.com/post/directive-s-pitch-line-by-line-what-the)

  [Written by David](https://groas.com/post/directive-s-pitch-line-by-line-what-the)
* [![Cover image for: The Google Ads AI Glossary: What the Settings Say and What They Actually Control](https://groas.com/media/blog/933d0dff9c05336b76ad785bf36465f7777913d3cbcdb94d33679514cdb60f09.png)](https://groas.com/post/the-google-ads-ai-glossary-what-the-cert)
  ## [The Google Ads AI Glossary: What the Settings Say and What They Actually Control](https://groas.com/post/the-google-ads-ai-glossary-what-the-cert)
  [October 2, 2026 • 10 min read](https://groas.com/post/the-google-ads-ai-glossary-what-the-cert)

  [Written by David](https://groas.com/post/the-google-ads-ai-glossary-what-the-cert)
* [![Cover image for: Google Ads Says “Eligible.” Is Your Campaign Stable? Run This Test](https://groas.com/media/blog/475265f3d61a4c975737b223480527997f95d4bb0e2b16dccbbfde818868a231.png)](https://groas.com/post/the-learning-label-lies-a-test-to-find-w)
  ## [Google Ads Says “Eligible.” Is Your Campaign Stable? Run This Test](https://groas.com/post/the-learning-label-lies-a-test-to-find-w)
  [October 2, 2026 • 10 min read](https://groas.com/post/the-learning-label-lies-a-test-to-find-w)

  [Written by David](https://groas.com/post/the-learning-label-lies-a-test-to-find-w)
* [![Cover image for: Five Google Ads Agent Predictions You Can Check by 2027](https://groas.com/media/blog/ce5e8ae61db052088ceb417f399b6041b8ad34a6234ff3c5f8870e774054c961.png)](https://groas.com/post/five-falsifiable-predictions-for-ai-goog)
  ## [Five Google Ads Agent Predictions You Can Check by 2027](https://groas.com/post/five-falsifiable-predictions-for-ai-goog)
  [October 2, 2026 • 10 min read](https://groas.com/post/five-falsifiable-predictions-for-ai-goog)

  [Written by David](https://groas.com/post/five-falsifiable-predictions-for-ai-goog)
* [![Cover image for: How to Measure AI Visibility Without Tracking Fake Rankings](https://groas.com/media/blog/8f11edb36bfadbc4a60947575de3700707af668d97936d5791d3eabff66eef07.png)](https://groas.com/post/how-to-measure-your-brand-s-visibility-i)
  ## [How to Measure AI Visibility Without Tracking Fake Rankings](https://groas.com/post/how-to-measure-your-brand-s-visibility-i)
  [October 2, 2026 • 10 min read](https://groas.com/post/how-to-measure-your-brand-s-visibility-i)

  [Written by David](https://groas.com/post/how-to-measure-your-brand-s-visibility-i)
* [![Cover image for: An Open Letter to the Owner Who Wants Hands-Off Google Ads](https://groas.com/media/blog/819e34650507effb2f7066ad2f179b31132c57220741d91a71f1dde7d103cd93.png)](https://groas.com/post/a-letter-to-the-owner-who-just-wants-a-m)
  ## [An Open Letter to the Owner Who Wants Hands-Off Google Ads](https://groas.com/post/a-letter-to-the-owner-who-just-wants-a-m)
  [October 2, 2026 • 9 min read](https://groas.com/post/a-letter-to-the-owner-who-just-wants-a-m)

  [Written by David](https://groas.com/post/a-letter-to-the-owner-who-just-wants-a-m)
* [![Cover image for: YouTube’s Ad Bloat Is Making Advertisers Pay to Be Ignored](https://groas.com/media/blog/97bfbb23255fdbbdcfeb87f475b1358a2f0757aa8e4dae7f8457c178bda88c92.png)](https://groas.com/post/youtube-s-ad-load-is-out-of-control-in-2)
  ## [YouTube’s Ad Bloat Is Making Advertisers Pay to Be Ignored](https://groas.com/post/youtube-s-ad-load-is-out-of-control-in-2)
  [October 2, 2026 • 9 min read](https://groas.com/post/youtube-s-ad-load-is-out-of-control-in-2)

  [Written by David](https://groas.com/post/youtube-s-ad-load-is-out-of-control-in-2)
* [![Cover image for: How a Google Ads Launch Dies by Day 21: A Postmortem](https://groas.com/media/blog/071eec05c4ee89bd203ebdf0e3e2332d54c7c7694b8e17c814a1445baf7fc428.png)](https://groas.com/post/how-a-google-ads-launch-dies-in-week-thr)
  ## [How a Google Ads Launch Dies by Day 21: A Postmortem](https://groas.com/post/how-a-google-ads-launch-dies-in-week-thr)
  [October 2, 2026 • 9 min read](https://groas.com/post/how-a-google-ads-launch-dies-in-week-thr)

  [Written by David](https://groas.com/post/how-a-google-ads-launch-dies-in-week-thr)
* [![Cover image for: From Kenshoo to AI Agents: Why Bid Management Still Costs So Much](https://groas.com/media/blog/06726a4e6e6a7174774c594791f9286135bff278c9de5b13fcdc0776d1b3ad45.png)](https://groas.com/post/from-kenshoo-and-marin-to-ai-agents-15-y)
  ## [From Kenshoo to AI Agents: Why Bid Management Still Costs So Much](https://groas.com/post/from-kenshoo-and-marin-to-ai-agents-15-y)
  [October 2, 2026 • 9 min read](https://groas.com/post/from-kenshoo-and-marin-to-ai-agents-15-y)

  [Written by David](https://groas.com/post/from-kenshoo-and-marin-to-ai-agents-15-y)
* [![Cover image for: Did YouTube Add More Ads? Answers From Someone Who Buys Them](https://groas.com/media/blog/ed0a15f5bcd9642135d9058259c79baf87d60e6f68a9b49c3872acfa586feae7.png)](https://groas.com/post/did-youtube-add-more-ads-your-questions)
  ## [Did YouTube Add More Ads? Answers From Someone Who Buys Them](https://groas.com/post/did-youtube-add-more-ads-your-questions)
  [October 2, 2026 • 9 min read](https://groas.com/post/did-youtube-add-more-ads-your-questions)

  [Written by David](https://groas.com/post/did-youtube-add-more-ads-your-questions)
* [![Cover image for: The 15% Tax: What Agency Fees Cost at $5k, $20k and $100k in Ad Spend](https://groas.com/media/blog/810895511c5b02c601b1dd76c3b296d872a1c91c7a5e0f2f4c1d954c36421bca.png)](https://groas.com/post/the-15-tax-what-percentage-of-spend-fees)
  ## [The 15% Tax: What Agency Fees Cost at $5k, $20k and $100k in Ad Spend](https://groas.com/post/the-15-tax-what-percentage-of-spend-fees)
  [October 2, 2026 • 9 min read](https://groas.com/post/the-15-tax-what-percentage-of-spend-fees)

  [Written by David](https://groas.com/post/the-15-tax-what-percentage-of-spend-fees)
* [![Cover image for: What a $10k Google Ads Account Really Costs an Agency](https://groas.com/media/blog/0338b8f59f36e798c07f41f8a59d0d0e16834c6b250631d9d6edb7665e16cc70.png)](https://groas.com/post/what-one-google-ads-client-account-reall)
  ## [What a $10k Google Ads Account Really Costs an Agency](https://groas.com/post/what-one-google-ads-client-account-reall)
  [October 2, 2026 • 10 min read](https://groas.com/post/what-one-google-ads-client-account-reall)

  [Written by David](https://groas.com/post/what-one-google-ads-client-account-reall)
* [![Cover image for: 7 Myths About Letting an AI Agent Manage Google Ads](https://groas.com/media/blog/17d9fc627b43ab6107205405beb1a107d167a5aecea4ec134927fd087ff14202.png)](https://groas.com/post/7-things-people-believe-about-handing-go)
  ## [7 Myths About Letting an AI Agent Manage Google Ads](https://groas.com/post/7-things-people-believe-about-handing-go)
  [October 2, 2026 • 9 min read](https://groas.com/post/7-things-people-believe-about-handing-go)

  [Written by David](https://groas.com/post/7-things-people-believe-about-handing-go)
* [![Cover image for: Build a GA4-to-Google Ads Negative Keyword Filter Without Buying an AI Tool](https://groas.com/media/blog/0a7702bed7ea47bf56c8a2e53a4cd08fb77113bbc5b9a23d5155c55aa7ab90a7.png)](https://groas.com/post/build-a-bounce-rate-negative-keyword-fil)
  ## [Build a GA4-to-Google Ads Negative Keyword Filter Without Buying an AI Tool](https://groas.com/post/build-a-bounce-rate-negative-keyword-fil)
  [October 2, 2026 • 11 min read](https://groas.com/post/build-a-bounce-rate-negative-keyword-fil)

  [Written by David](https://groas.com/post/build-a-bounce-rate-negative-keyword-fil)
* [![Cover image for: Stop Hiring an ‘AI Google Ads Agency.’ Buy the Execution Model.](https://groas.com/media/blog/7170ccf9a957bef0aa763fc2ddb4b32a1b6382acc30d1ef69ffe93d454b5a583.png)](https://groas.com/post/stop-hiring-an-ai-google-ads-agency-most)
  ## [Stop Hiring an ‘AI Google Ads Agency.’ Buy the Execution Model.](https://groas.com/post/stop-hiring-an-ai-google-ads-agency-most)
  [October 2, 2026 • 10 min read](https://groas.com/post/stop-hiring-an-ai-google-ads-agency-most)

  [Written by David](https://groas.com/post/stop-hiring-an-ai-google-ads-agency-most)
* [![Cover image for: Madgicx Alternatives Ranked by the Google Ads Work They Leave You](https://groas.com/media/blog/7b9c282a1ef68229288e639b9a5ea3aa9e598d1784cbe897226d311f93aba19e.png)](https://groas.com/post/madgicx-alternatives-ranked-by-the-quest)
  ## [Madgicx Alternatives Ranked by the Google Ads Work They Leave You](https://groas.com/post/madgicx-alternatives-ranked-by-the-quest)
  [October 2, 2026 • 10 min read](https://groas.com/post/madgicx-alternatives-ranked-by-the-quest)

  [Written by David](https://groas.com/post/madgicx-alternatives-ranked-by-the-quest)
* [![Cover image for: Optmyzr vs Adzooma: Which One Actually Does the Google Ads Work?](https://groas.com/media/blog/0059a906747e15f63a3f526341d1f4e9d7109af3f9ed40f2dffa0cfbbd2dd766.png)](https://groas.com/post/optmyzr-vs-adzooma-neither-automates-goo)
  ## [Optmyzr vs Adzooma: Which One Actually Does the Google Ads Work?](https://groas.com/post/optmyzr-vs-adzooma-neither-automates-goo)
  [October 2, 2026 • 9 min read](https://groas.com/post/optmyzr-vs-adzooma-neither-automates-goo)

  [Written by David](https://groas.com/post/optmyzr-vs-adzooma-neither-automates-goo)
* [![Cover image for: AEO Tools for Agencies, Ranked by the Work They Actually Do](https://groas.com/media/blog/a71f172d4f74202c7c7501023f099025d669faa22b11e71662f1f161c87cc4dc.png)](https://groas.com/post/aeo-tools-for-agencies-ranked-by-one-que)
  ## [AEO Tools for Agencies, Ranked by the Work They Actually Do](https://groas.com/post/aeo-tools-for-agencies-ranked-by-one-que)
  [October 2, 2026 • 11 min read](https://groas.com/post/aeo-tools-for-agencies-ranked-by-one-que)

  [Written by David](https://groas.com/post/aeo-tools-for-agencies-ranked-by-one-que)
* [![Cover image for: The Hidden-Fee Checklist: 15 Questions for Any ‘All-Inclusive’ AI Google Ads Tool](https://groas.com/media/blog/a3b81c804594059377174c0d138d5478649a9b645fd440409ae8e1fb19f67055.png)](https://groas.com/post/the-hidden-fee-checklist-15-questions-to)
  ## [The Hidden-Fee Checklist: 15 Questions for Any ‘All-Inclusive’ AI Google Ads Tool](https://groas.com/post/the-hidden-fee-checklist-15-questions-to)
  [October 2, 2026 • 9 min read](https://groas.com/post/the-hidden-fee-checklist-15-questions-to)

  [Written by David](https://groas.com/post/the-hidden-fee-checklist-15-questions-to)
* [![Cover image for: YouTube Ads Won’t Get Fewer: Six Calls to Check by 2027](https://groas.com/media/blog/5a67ff95b4a6899b9c9503143d2841ea4bf49a8b2c3b0a86e4729f4c8a0ff7a2.png)](https://groas.com/post/youtube-ads-won-t-get-fewer-6-prediction)
  ## [YouTube Ads Won’t Get Fewer: Six Calls to Check by 2027](https://groas.com/post/youtube-ads-won-t-get-fewer-6-prediction)
  [October 1, 2026 • 9 min read](https://groas.com/post/youtube-ads-won-t-get-fewer-6-prediction)

  [Written by David](https://groas.com/post/youtube-ads-won-t-get-fewer-6-prediction)
* [![Cover image for: Your Google Ads Learning Phase May Take Months, Not a Week](https://groas.com/media/blog/fb7b887d697ba24fdc2f4887f07de755b5722acf22b210b38b0632d48dfb57bf.png)](https://groas.com/post/the-learning-phase-is-a-math-problem-how)
  ## [Your Google Ads Learning Phase May Take Months, Not a Week](https://groas.com/post/the-learning-phase-is-a-math-problem-how)
  [October 1, 2026 • 9 min read](https://groas.com/post/the-learning-phase-is-a-math-problem-how)

  [Written by David](https://groas.com/post/the-learning-phase-is-a-math-problem-how)
* [![Cover image for: CPA, ROAS, and the Google Ads Bidding Terms People Keep Misreading](https://groas.com/media/blog/ec18d32315010e08a760d73162d7480adc3c1ddca1a764156298803718dddd8b.png)](https://groas.com/post/cpa-roas-and-the-bid-strategy-terms-adve)
  ## [CPA, ROAS, and the Google Ads Bidding Terms People Keep Misreading](https://groas.com/post/cpa-roas-and-the-bid-strategy-terms-adve)
  [October 1, 2026 • 10 min read](https://groas.com/post/cpa-roas-and-the-bid-strategy-terms-adve)

  [Written by David](https://groas.com/post/cpa-roas-and-the-bid-strategy-terms-adve)
* [![Cover image for: The AI Overviews Ad Pitch, Taken Apart: What Advertisers Can Actually Buy](https://groas.com/media/blog/56c3b06c7e709572ec5274458d8c87227b8a7f99d54126ba13fd030b27e8035a.png)](https://groas.com/post/i-read-the-ai-overviews-ads-pitch-line-b)
  ## [The AI Overviews Ad Pitch, Taken Apart: What Advertisers Can Actually Buy](https://groas.com/post/i-read-the-ai-overviews-ads-pitch-line-b)
  [October 1, 2026 • 9 min read](https://groas.com/post/i-read-the-ai-overviews-ads-pitch-line-b)

  [Written by David](https://groas.com/post/i-read-the-ai-overviews-ads-pitch-line-b)

[Previous](https://groas.com/author/david/page/4)[1](https://groas.com/author/david)…[4](https://groas.com/author/david/page/4)[5](https://groas.com/author/david/page/5)[6](https://groas.com/author/david/page/6)…[9](https://groas.com/author/david/page/9)[Next](https://groas.com/author/david/page/6)

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