---
title: "David, Founder & CEO @ groas: groas Blog (page 6)"
description: "Articles by David, Founder & CEO @ groas, on Google Ads, AI search and getting cited by AI assistants. Page 6 of 9."
url: "https://groas.com/author/david/page/6"
image: "https://groas.com/og/groas.jpg"
---

# David

![David](https://groas.com/media/blog/363be9ad5255816654dac065d01bf1c6063110b400bb38cc199570267232027c.jpg)

Founder & CEO @ groas

- [All Blogs](https://groas.com/blog)
- [Google Ads Best Practices](https://groas.com/category/google-ads-best-practices)
- [AI For Google Ads](https://groas.com/category/ai-for-google-ads)
- [Google Ads News](https://groas.com/category/google-ads-news)

* [![Cover image for: Target CPA vs. Target ROAS: One Bid Decision, Two Ways to Get It Wrong](https://groas.com/media/blog/6921254ee8ca880cebcac64392b023eec28bd09014de65ef15d34c7bfa46a5bd.png)](https://groas.com/post/cpa-vs-roas-the-same-number-from-two-dir)
  ## [Target CPA vs. Target ROAS: One Bid Decision, Two Ways to Get It Wrong](https://groas.com/post/cpa-vs-roas-the-same-number-from-two-dir)
  [October 1, 2026 • 11 min read](https://groas.com/post/cpa-vs-roas-the-same-number-from-two-dir)

  [Written by David](https://groas.com/post/cpa-vs-roas-the-same-number-from-two-dir)
* [![Cover image for: Ryze AI Reviews: 49 Public Entries, Just 9 Mentions of Performance Gains](https://groas.com/media/blog/d25e4e71c65de3373afe658857627dd5476f60d025a7aa2c7a9079aa81ce0fd1.png)](https://groas.com/post/i-tallied-every-public-ryze-ai-review-wh)
  ## [Ryze AI Reviews: 49 Public Entries, Just 9 Mentions of Performance Gains](https://groas.com/post/i-tallied-every-public-ryze-ai-review-wh)
  [October 1, 2026 • 10 min read](https://groas.com/post/i-tallied-every-public-ryze-ai-review-wh)

  [Written by David](https://groas.com/post/i-tallied-every-public-ryze-ai-review-wh)
* [![Cover image for: The First 28 Days of Google Ads: What to Check and What Not to Touch](https://groas.com/media/blog/e23d3968adfb5cdd53df41da22279c428c24e0266913bfcbabada332488b9ec1.png)](https://groas.com/post/the-first-28-days-checklist-what-to-chec)
  ## [The First 28 Days of Google Ads: What to Check and What Not to Touch](https://groas.com/post/the-first-28-days-checklist-what-to-chec)
  [October 1, 2026 • 10 min read](https://groas.com/post/the-first-28-days-checklist-what-to-chec)

  [Written by David](https://groas.com/post/the-first-28-days-checklist-what-to-chec)
* [![Cover image for: YouTube Added More Ads Again: A Timeline From TrueView to 2026](https://groas.com/media/blog/ee7b80fa0b2b27053ebbf5d6c886b550ba25f6e5bd70def98d2b1dce2f984550.png)](https://groas.com/post/yes-youtube-added-more-ads-again-a-dated)
  ## [YouTube Added More Ads Again: A Timeline From TrueView to 2026](https://groas.com/post/yes-youtube-added-more-ads-again-a-dated)
  [October 1, 2026 • 10 min read](https://groas.com/post/yes-youtube-added-more-ads-again-a-dated)

  [Written by David](https://groas.com/post/yes-youtube-added-more-ads-again-a-dated)
* [![Cover image for: Before an AI Agent Touches Your Google Ads, Run This 6-Week Holdout](https://groas.com/media/blog/9b4799473f9400d17c4f4172741385452c1777101a82e6e5029da12a7df7e043.png)](https://groas.com/post/before-any-ai-agent-touches-your-google)
  ## [Before an AI Agent Touches Your Google Ads, Run This 6-Week Holdout](https://groas.com/post/before-any-ai-agent-touches-your-google)
  [October 1, 2026 • 10 min read](https://groas.com/post/before-any-ai-agent-touches-your-google)

  [Written by David](https://groas.com/post/before-any-ai-agent-touches-your-google)
* [![Cover image for: An Eleven-Minute Landing Page Fix, Then Three Weeks of Recovery](https://groas.com/media/blog/d1923e4ed0de801dd93d627c4e9263545e05506ecfa6a472ea7396b62885470d.png)](https://groas.com/post/the-campaign-that-spent-three-weeks-re-l)
  ## [An Eleven-Minute Landing Page Fix, Then Three Weeks of Recovery](https://groas.com/post/the-campaign-that-spent-three-weeks-re-l)
  [October 1, 2026 • 9 min read](https://groas.com/post/the-campaign-that-spent-three-weeks-re-l)

  [Written by David](https://groas.com/post/the-campaign-that-spent-three-weeks-re-l)
* [![Cover image for: AI Search Visibility Tools Ranked by What They Actually Ship](https://groas.com/media/blog/56e3f403a4aad1c968eea9be31e63b695e830ae7069e805ed571f7d91f8067db.png)](https://groas.com/post/ai-visibility-tools-ranked-by-what-they)
  ## [AI Search Visibility Tools Ranked by What They Actually Ship](https://groas.com/post/ai-visibility-tools-ranked-by-what-they)
  [October 1, 2026 • 10 min read](https://groas.com/post/ai-visibility-tools-ranked-by-what-they)

  [Written by David](https://groas.com/post/ai-visibility-tools-ranked-by-what-they)
* [![Cover image for: 7 Myths That Make AI Visibility Reports Look More Certain Than They Are](https://groas.com/media/blog/ed3b9b73b428ec50423a0d4242131e103d45bb435c314c3e092b43ec051bebf7.png)](https://groas.com/post/7-myths-about-measuring-your-brand-s-vis)
  ## [7 Myths That Make AI Visibility Reports Look More Certain Than They Are](https://groas.com/post/7-myths-about-measuring-your-brand-s-vis)
  [October 1, 2026 • 9 min read](https://groas.com/post/7-myths-about-measuring-your-brand-s-vis)

  [Written by David](https://groas.com/post/7-myths-about-measuring-your-brand-s-vis)
* [![Cover image for: What Beginners Get Wrong About AI Agents for Google Ads](https://groas.com/media/blog/9433db84fc66a3508e7aa15529bf2f90f62c8350ae92ca00c3ea3459fa3317b6.png)](https://groas.com/post/what-beginners-get-wrong-about-handing-g)
  ## [What Beginners Get Wrong About AI Agents for Google Ads](https://groas.com/post/what-beginners-get-wrong-about-handing-g)
  [October 1, 2026 • 9 min read](https://groas.com/post/what-beginners-get-wrong-about-handing-g)

  [Written by David](https://groas.com/post/what-beginners-get-wrong-about-handing-g)
* [![Cover image for: Before You Sign a 12-Month White-Label Google Ads Contract](https://groas.com/media/blog/825cb0dfc305d68a5fb339a343c0e68d29a6c8ca60ea4372dcc4fc7fd34931a5.png)](https://groas.com/post/an-open-letter-to-the-agency-owner-about)
  ## [Before You Sign a 12-Month White-Label Google Ads Contract](https://groas.com/post/an-open-letter-to-the-agency-owner-about)
  [October 1, 2026 • 10 min read](https://groas.com/post/an-open-letter-to-the-agency-owner-about)

  [Written by David](https://groas.com/post/an-open-letter-to-the-agency-owner-about)
* [![Cover image for: Before You Write for ChatGPT, Check Whether AI Can Read Your Site](https://groas.com/media/blog/885dbf16803e6882d08e1f935e4f60ed7e62639010a8d4e08e57abaf05a6bb94.png)](https://groas.com/post/before-you-write-another-page-for-chatgp)
  ## [Before You Write for ChatGPT, Check Whether AI Can Read Your Site](https://groas.com/post/before-you-write-another-page-for-chatgp)
  [October 1, 2026 • 9 min read](https://groas.com/post/before-you-write-another-page-for-chatgp)

  [Written by David](https://groas.com/post/before-you-write-another-page-for-chatgp)
* [![Cover image for: Percentage of Ad Spend or Flat Fee? The Google Ads Pricing Debate](https://groas.com/media/blog/ccdff2805f8fdd3a695e65ac6017d32e462fb20d6dd066d273da3be6689fbd9c.png)](https://groas.com/post/percentage-of-ad-spend-vs-a-flat-monthly)
  ## [Percentage of Ad Spend or Flat Fee? The Google Ads Pricing Debate](https://groas.com/post/percentage-of-ad-spend-vs-a-flat-monthly)
  [October 1, 2026 • 10 min read](https://groas.com/post/percentage-of-ad-spend-vs-a-flat-monthly)

  [Written by David](https://groas.com/post/percentage-of-ad-spend-vs-a-flat-monthly)
* [![Cover image for: All-Inclusive AI Ads Pricing\*: Please Read the Asterisk](https://groas.com/media/blog/b14950ba9ba6c2d13c58e7a27ed6e801b2287d3f2e1e1ee1fe920f508053cd43.png)](https://groas.com/post/introducing-all-inclusive-pricing-a-paro)
  ## [All-Inclusive AI Ads Pricing\*: Please Read the Asterisk](https://groas.com/post/introducing-all-inclusive-pricing-a-paro)
  [October 1, 2026 • 7 min read](https://groas.com/post/introducing-all-inclusive-pricing-a-paro)

  [Written by David](https://groas.com/post/introducing-all-inclusive-pricing-a-paro)
* [![Cover image for: Stop Excluding Search Terms on Bounce Rate: Build a GA4-to-Google Ads Triage Sheet](https://groas.com/media/blog/ce4ae36ba9060eea2a86de14cb55eb717cf6cb7a64157341e2e986096afada3b.png)](https://groas.com/post/exclude-search-terms-that-bring-bouncers)
  ## [Stop Excluding Search Terms on Bounce Rate: Build a GA4-to-Google Ads Triage Sheet](https://groas.com/post/exclude-search-terms-that-bring-bouncers)
  [October 1, 2026 • 9 min read](https://groas.com/post/exclude-search-terms-that-bring-bouncers)

  [Written by David](https://groas.com/post/exclude-search-terms-that-bring-bouncers)
* [![Autonomous Google Ads: The End of the PPC Agency Model?](https://groas.com/media/blog/f022f8cf0bebaa937253ab89fd5a663d591f2fa0848a06dae2efe5ad225a5a0a.jpg)](https://groas.com/post/autonomous-google-ads-the-end-of-the-ppc-agency-model)
  ## [Autonomous Google Ads: The End of the PPC Agency Model?](https://groas.com/post/autonomous-google-ads-the-end-of-the-ppc-agency-model)
  [March 22, 2026 • 11 min read](https://groas.com/post/autonomous-google-ads-the-end-of-the-ppc-agency-model)

  [Written by David](https://groas.com/post/autonomous-google-ads-the-end-of-the-ppc-agency-model)
* [![How to Run Google Ads Without an Agency, Freelancer, or In-House Team](https://groas.com/media/blog/9f888e1a73182c3ddaab72ec91ba620817e1bf45e62a659e3d15ffc1b46b76d1.jpg)](https://groas.com/post/how-to-run-google-ads-without-an-agency-freelancer-or-in-house-team)
  ## [How to Run Google Ads Without an Agency, Freelancer, or In-House Team](https://groas.com/post/how-to-run-google-ads-without-an-agency-freelancer-or-in-house-team)
  [February 17, 2026 • 15 min read](https://groas.com/post/how-to-run-google-ads-without-an-agency-freelancer-or-in-house-team)

  [Written by David](https://groas.com/post/how-to-run-google-ads-without-an-agency-freelancer-or-in-house-team)
* [![Google Ads Account Structure in 2026: The Framework That Actually Works](https://groas.com/media/blog/e556aa68a5d7a12736df2869dbd8749f4dcfeeec0ac2e589a23cf44f8135ac7e.jpg)](https://groas.com/post/google-ads-account-structure-in-2026-the-framework-that-actually-works)
  ## [Google Ads Account Structure in 2026: The Framework That Actually Works](https://groas.com/post/google-ads-account-structure-in-2026-the-framework-that-actually-works)
  [February 14, 2026 • 17 min read](https://groas.com/post/google-ads-account-structure-in-2026-the-framework-that-actually-works)

  [Written by David](https://groas.com/post/google-ads-account-structure-in-2026-the-framework-that-actually-works)
* [![What Happens to PPC Agencies When AI Goes Fully Autonomous?](https://groas.com/media/blog/f3a5d7d9331225f3649dd190975cf472a49d3332e02537e685e2473aec4898f0.jpg)](https://groas.com/post/what-happens-to-ppc-agencies-when-ai-goes-fully-autonomous)
  ## [What Happens to PPC Agencies When AI Goes Fully Autonomous?](https://groas.com/post/what-happens-to-ppc-agencies-when-ai-goes-fully-autonomous)
  [February 14, 2026 • 14 min read](https://groas.com/post/what-happens-to-ppc-agencies-when-ai-goes-fully-autonomous)

  [Written by David](https://groas.com/post/what-happens-to-ppc-agencies-when-ai-goes-fully-autonomous)
* [![Why Your Google Ads Stopped Working (And How to Diagnose It in 15 Minutes)](https://groas.com/media/blog/3c3b79a5ced397fc4638cdf57300da03d9ad6c2af051ce98bc4a7513e6a59c2a.jpg)](https://groas.com/post/why-your-google-ads-stopped-working-and-how-to-diagnose-it-in-15-minutes)
  ## [Why Your Google Ads Stopped Working (And How to Diagnose It in 15 Minutes)](https://groas.com/post/why-your-google-ads-stopped-working-and-how-to-diagnose-it-in-15-minutes)
  [February 13, 2026 • 20 min read](https://groas.com/post/why-your-google-ads-stopped-working-and-how-to-diagnose-it-in-15-minutes)

  [Written by David](https://groas.com/post/why-your-google-ads-stopped-working-and-how-to-diagnose-it-in-15-minutes)
* [![Google Ads for SaaS Companies: Acquisition Strategy That Actually Scales in 2026](https://groas.com/media/blog/0a09e290d58331f084583f64b89ad851a0bbf6816e3be88606c1d6b62e79deb7.jpg)](https://groas.com/post/google-ads-for-saas-companies-acquisition-strategy-that-actually-scales-in-2026)
  ## [Google Ads for SaaS Companies: Acquisition Strategy That Actually Scales in 2026](https://groas.com/post/google-ads-for-saas-companies-acquisition-strategy-that-actually-scales-in-2026)
  [February 12, 2026 • 23 min read](https://groas.com/post/google-ads-for-saas-companies-acquisition-strategy-that-actually-scales-in-2026)

  [Written by David](https://groas.com/post/google-ads-for-saas-companies-acquisition-strategy-that-actually-scales-in-2026)
* [![YouTube Ads Updates: What Changed in Early 2026 (And What Advertisers Need to Know)](https://groas.com/media/blog/f2948432e18b0ee2c24a17dcd0a97042153f700fcb260d29add48f774a666537.jpg)](https://groas.com/post/youtube-ads-updates-what-changed-in-early-2026-and-what-advertisers-need-to-know)
  ## [YouTube Ads Updates: What Changed in Early 2026 (And What Advertisers Need to Know)](https://groas.com/post/youtube-ads-updates-what-changed-in-early-2026-and-what-advertisers-need-to-know)
  [February 12, 2026 • 28 min read](https://groas.com/post/youtube-ads-updates-what-changed-in-early-2026-and-what-advertisers-need-to-know)

  [Written by David](https://groas.com/post/youtube-ads-updates-what-changed-in-early-2026-and-what-advertisers-need-to-know)
* [![The Death of "Set It and Forget It": Why Semi-Autonomous PPC Tools Are Failing in 2026](https://groas.com/media/blog/ff7f19ef92d0d998de19e5082625753977c9d6b8878f08406bc540cdb301c26a.jpg)](https://groas.com/post/the-death-of-set-it-and-forget-it-why-semi-autonomous-ppc-tools-are-failing-in-2026)
  ## [The Death of "Set It and Forget It": Why Semi-Autonomous PPC Tools Are Failing in 2026](https://groas.com/post/the-death-of-set-it-and-forget-it-why-semi-autonomous-ppc-tools-are-failing-in-2026)
  [February 10, 2026 • 20 min read](https://groas.com/post/the-death-of-set-it-and-forget-it-why-semi-autonomous-ppc-tools-are-failing-in-2026)

  [Written by David](https://groas.com/post/the-death-of-set-it-and-forget-it-why-semi-autonomous-ppc-tools-are-failing-in-2026)
* [![Cookie Deprecation and Privacy Sandbox 2026: What Google Ads Advertisers Actually Need to Know](https://groas.com/media/blog/7334f188cccb7c2647f2d550c681b8a5ba8db5cd295d8636d7031dd6d9baee7c.jpg)](https://groas.com/post/cookie-deprecation-and-privacy-sandbox-2026-what-google-ads-advertisers-actually-need-to-know)
  ## [Cookie Deprecation and Privacy Sandbox 2026: What Google Ads Advertisers Actually Need to Know](https://groas.com/post/cookie-deprecation-and-privacy-sandbox-2026-what-google-ads-advertisers-actually-need-to-know)
  [February 10, 2026 • 18 min read](https://groas.com/post/cookie-deprecation-and-privacy-sandbox-2026-what-google-ads-advertisers-actually-need-to-know)

  [Written by David](https://groas.com/post/cookie-deprecation-and-privacy-sandbox-2026-what-google-ads-advertisers-actually-need-to-know)
* [![Why We Fired Our Google Ads Agency (And What Happened Next)](https://groas.com/media/blog/3f9af24573bddc99eb4c6e001590d25bde6cd1c8535dff5010268297ec1dd1cb.jpg)](https://groas.com/post/why-we-fired-our-google-ads-agency-and-what-happened-next)
  ## [Why We Fired Our Google Ads Agency (And What Happened Next)](https://groas.com/post/why-we-fired-our-google-ads-agency-and-what-happened-next)
  [February 9, 2026 • 16 min read](https://groas.com/post/why-we-fired-our-google-ads-agency-and-what-happened-next)

  [Written by David](https://groas.com/post/why-we-fired-our-google-ads-agency-and-what-happened-next)

[Previous](https://groas.com/author/david/page/5)[1](https://groas.com/author/david)…[5](https://groas.com/author/david/page/5)[6](https://groas.com/author/david/page/6)[7](https://groas.com/author/david/page/7)…[9](https://groas.com/author/david/page/9)[Next](https://groas.com/author/david/page/7)

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