--- title: "David, Founder & CEO @ groas: groas Blog (page 7)" description: "Articles by David, Founder & CEO @ groas, on Google Ads, AI search and getting cited by AI assistants. Page 7 of 9." url: "https://groas.com/author/david/page/7" image: "https://groas.com/og/groas.jpg" --- # David ![David](https://groas.com/media/blog/363be9ad5255816654dac065d01bf1c6063110b400bb38cc199570267232027c.jpg) Founder & CEO @ groas - [All Blogs](https://groas.com/blog) - [Google Ads Best Practices](https://groas.com/category/google-ads-best-practices) - [AI For Google Ads](https://groas.com/category/ai-for-google-ads) - [Google Ads News](https://groas.com/category/google-ads-news) * [![Google Ads Agency vs AI in 2026: The Real Cost and Performance Comparison](https://groas.com/media/blog/7c7b7eaeda4a3a035325961050caa9c4ee744454d1ac32891106ff010b5b4756.jpg)](https://groas.com/post/google-ads-agency-vs-ai-in-2026-the-real-cost-and-performance-comparison) ## [Google Ads Agency vs AI in 2026: The Real Cost and Performance Comparison](https://groas.com/post/google-ads-agency-vs-ai-in-2026-the-real-cost-and-performance-comparison) [February 9, 2026 • 20 min read](https://groas.com/post/google-ads-agency-vs-ai-in-2026-the-real-cost-and-performance-comparison) [Written by David](https://groas.com/post/google-ads-agency-vs-ai-in-2026-the-real-cost-and-performance-comparison) * [![Google Ads Updates: February 2026- Everything That Changed This Month](https://groas.com/media/blog/84c0b2b73c9a195b597cbe7b7a45cf9f2a79f1bd304ee85a6a971c5605007e3f.jpg)](https://groas.com/post/google-ads-updates-february-2026-everything-that-changed-this-month) ## [Google Ads Updates: February 2026- Everything That Changed This Month](https://groas.com/post/google-ads-updates-february-2026-everything-that-changed-this-month) [February 9, 2026 • 20 min read](https://groas.com/post/google-ads-updates-february-2026-everything-that-changed-this-month) [Written by David](https://groas.com/post/google-ads-updates-february-2026-everything-that-changed-this-month) * [![Google Ad Grants Setup Checklist: What to Do in Your First 30 Days](https://groas.com/media/blog/bad33ad57d863dfcf2e342f05bf883f889804cfdcd324e02c2690dc51aabe68e.jpg)](https://groas.com/post/google-ad-grants-setup-checklist-what-to-do-in-your-first-30-days) ## [Google Ad Grants Setup Checklist: What to Do in Your First 30 Days](https://groas.com/post/google-ad-grants-setup-checklist-what-to-do-in-your-first-30-days) [December 15, 2025 • 28 min read](https://groas.com/post/google-ad-grants-setup-checklist-what-to-do-in-your-first-30-days) [Written by David](https://groas.com/post/google-ad-grants-setup-checklist-what-to-do-in-your-first-30-days) * [![How to Get Google Ad Grants Approved: Step-by-Step Application Guide (2026](https://groas.com/media/blog/e22c272a9f792bbf28f484792e8a4c7159a924bc96158aac4d61ac7066028629.jpg)](https://groas.com/post/how-to-get-google-ad-grants-approved-step-by-step-application-guide-2026) ## [How to Get Google Ad Grants Approved: Step-by-Step Application Guide (2026](https://groas.com/post/how-to-get-google-ad-grants-approved-step-by-step-application-guide-2026) [December 15, 2025 • 27 min read](https://groas.com/post/how-to-get-google-ad-grants-approved-step-by-step-application-guide-2026) [Written by David](https://groas.com/post/how-to-get-google-ad-grants-approved-step-by-step-application-guide-2026) * [![Google Ads Automation vs AI Optimization: What's the Difference?](https://groas.com/media/blog/fb54230271e521d5ec0f6d31759e3adc162fa4bb463bc6ee643696dc785b7c9f.jpg)](https://groas.com/post/google-ads-automation-vs-ai-optimization-whats-the-difference) ## [Google Ads Automation vs AI Optimization: What's the Difference?](https://groas.com/post/google-ads-automation-vs-ai-optimization-whats-the-difference) [November 17, 2025 • 25 min read](https://groas.com/post/google-ads-automation-vs-ai-optimization-whats-the-difference) [Written by David](https://groas.com/post/google-ads-automation-vs-ai-optimization-whats-the-difference) * [![Performance Max vs Search Campaigns: Which Converts Better in 2025?](https://groas.com/media/blog/b951b3110421a3031b332cdf6bcac3bc17f0e0c62d81e98f276be40a4a0cf04e.jpg)](https://groas.com/post/performance-max-vs-search-campaigns-which-converts-better-in-2025) ## [Performance Max vs Search Campaigns: Which Converts Better in 2025?](https://groas.com/post/performance-max-vs-search-campaigns-which-converts-better-in-2025) [November 17, 2025 • 23 min read](https://groas.com/post/performance-max-vs-search-campaigns-which-converts-better-in-2025) [Written by David](https://groas.com/post/performance-max-vs-search-campaigns-which-converts-better-in-2025) * [![Opteo Alternatives: 7 Better Google Ads Optimization Tools](https://groas.com/media/blog/9948df6f2539e579c68a3a003155f7b2473cefbe61bcea85cc55f262f57f156a.jpg)](https://groas.com/post/opteo-alternatives-7-better-google-ads-optimization-tools) ## [Opteo Alternatives: 7 Better Google Ads Optimization Tools](https://groas.com/post/opteo-alternatives-7-better-google-ads-optimization-tools) [November 16, 2025 • 26 min read](https://groas.com/post/opteo-alternatives-7-better-google-ads-optimization-tools) [Written by David](https://groas.com/post/opteo-alternatives-7-better-google-ads-optimization-tools) * [![Optmyzr vs groas: Why Rule-Based Automation Can't Compete with Agentic AI in 2025](https://groas.com/media/blog/7c69e3b734daf475420062c7997f25b08ad9f222b1796ce12193ef208e3974db.jpg)](https://groas.com/post/optmyzr-vs-groas-why-rule-based-automation-cant-compete-with-agentic-ai-in-2025) ## [Optmyzr vs groas: Why Rule-Based Automation Can't Compete with Agentic AI in 2025](https://groas.com/post/optmyzr-vs-groas-why-rule-based-automation-cant-compete-with-agentic-ai-in-2025) [October 20, 2025 • 21 min read](https://groas.com/post/optmyzr-vs-groas-why-rule-based-automation-cant-compete-with-agentic-ai-in-2025) [Written by David](https://groas.com/post/optmyzr-vs-groas-why-rule-based-automation-cant-compete-with-agentic-ai-in-2025) * [![Why the Wordstream Grader Is Obsolete: Get a Free, Autonomous AI Audit from groas](https://groas.com/media/blog/e7c19ba3be41533eb6fc2f9bfd7a2bc0af3808c8a4c520bc4b33123c95f332d8.jpg)](https://groas.com/post/why-the-wordstream-grader-is-obsolete-get-a-free-autonomous-ai-audit-from-groas) ## [Why the Wordstream Grader Is Obsolete: Get a Free, Autonomous AI Audit from groas](https://groas.com/post/why-the-wordstream-grader-is-obsolete-get-a-free-autonomous-ai-audit-from-groas) [October 20, 2025 • 15 min read](https://groas.com/post/why-the-wordstream-grader-is-obsolete-get-a-free-autonomous-ai-audit-from-groas) [Written by David](https://groas.com/post/why-the-wordstream-grader-is-obsolete-get-a-free-autonomous-ai-audit-from-groas) * [![How AI Overviews Are Increasing Google Ads Costs: What to Do About It](https://groas.com/media/blog/fe7d6b1f05f7318a4fab3abe32ac82174544cbfba8e980ad40fb1bd3e1bd4f23.jpg)](https://groas.com/post/how-ai-overviews-are-increasing-google-ads-costs-what-to-do-about-it) ## [How AI Overviews Are Increasing Google Ads Costs: What to Do About It](https://groas.com/post/how-ai-overviews-are-increasing-google-ads-costs-what-to-do-about-it) [October 17, 2025 • 42 min read](https://groas.com/post/how-ai-overviews-are-increasing-google-ads-costs-what-to-do-about-it) [Written by David](https://groas.com/post/how-ai-overviews-are-increasing-google-ads-costs-what-to-do-about-it) * [![AI Max vs Performance Max: Which Should You Use in 2025?](https://groas.com/media/blog/18e4d352cecdf7f7d0a1094385e2e15b5d768b4982982ebbeecb60b1db3ef5a7.jpg)](https://groas.com/post/ai-max-vs-performance-max-which-should-you-use-in-2025) ## [AI Max vs Performance Max: Which Should You Use in 2025?](https://groas.com/post/ai-max-vs-performance-max-which-should-you-use-in-2025) [October 17, 2025 • 29 min read](https://groas.com/post/ai-max-vs-performance-max-which-should-you-use-in-2025) [Written by David](https://groas.com/post/ai-max-vs-performance-max-which-should-you-use-in-2025) * [![Smart Bidding Exploration: Google's Biggest Bidding Update in a Decade Explained](https://groas.com/media/blog/1ddf9163213fe55b410e5549c4e434966f79e848bb1149ea7222c84c6b669468.jpg)](https://groas.com/post/smart-bidding-exploration-googles-biggest-bidding-update-in-a-decade-explained) ## [Smart Bidding Exploration: Google's Biggest Bidding Update in a Decade Explained](https://groas.com/post/smart-bidding-exploration-googles-biggest-bidding-update-in-a-decade-explained) [October 17, 2025 • 28 min read](https://groas.com/post/smart-bidding-exploration-googles-biggest-bidding-update-in-a-decade-explained) [Written by David](https://groas.com/post/smart-bidding-exploration-googles-biggest-bidding-update-in-a-decade-explained) * [![Ads in AI Overviews: How to Optimize Your Google Ads for AI Search (October 2025)](https://groas.com/media/blog/560cab8ec2e4bfeb8c3e57375a15235099d38cd0356703c69dca61ee51b5d76a.jpg)](https://groas.com/post/ads-in-ai-overviews-how-to-optimize-your-google-ads-for-ai-search-october-2025) ## [Ads in AI Overviews: How to Optimize Your Google Ads for AI Search (October 2025)](https://groas.com/post/ads-in-ai-overviews-how-to-optimize-your-google-ads-for-ai-search-october-2025) [October 15, 2025 • 39 min read](https://groas.com/post/ads-in-ai-overviews-how-to-optimize-your-google-ads-for-ai-search-october-2025) [Written by David](https://groas.com/post/ads-in-ai-overviews-how-to-optimize-your-google-ads-for-ai-search-october-2025) * [![Performance Max Negative Keywords 2025: Complete Guide to the 10,000 Keyword Limit](https://groas.com/media/blog/608553af0313f0a36b480b2fffd645ae1389904a0a5cb92ff2018ea9d22c5817.jpg)](https://groas.com/post/performance-max-negative-keywords-2025-complete-guide-to-the-10-000-keyword-limit) ## [Performance Max Negative Keywords 2025: Complete Guide to the 10,000 Keyword Limit](https://groas.com/post/performance-max-negative-keywords-2025-complete-guide-to-the-10-000-keyword-limit) [October 15, 2025 • 31 min read](https://groas.com/post/performance-max-negative-keywords-2025-complete-guide-to-the-10-000-keyword-limit) [Written by David](https://groas.com/post/performance-max-negative-keywords-2025-complete-guide-to-the-10-000-keyword-limit) * [![Best WordStream Alternatives in 2025: 7 Tools Compared (Including Free Options)](https://groas.com/media/blog/e9efe060bbb49745ae0651043ea2382a593c4ec469ae32a8417162f0fead296e.jpg)](https://groas.com/post/best-wordstream-alternatives-in-2025-7-tools-compared-including-free-options) ## [Best WordStream Alternatives in 2025: 7 Tools Compared (Including Free Options)](https://groas.com/post/best-wordstream-alternatives-in-2025-7-tools-compared-including-free-options) [October 15, 2025 • 23 min read](https://groas.com/post/best-wordstream-alternatives-in-2025-7-tools-compared-including-free-options) [Written by David](https://groas.com/post/best-wordstream-alternatives-in-2025-7-tools-compared-including-free-options) * [![Privacy Sandbox October 2025: What Advertisers Need to Know Right Now](https://groas.com/media/blog/bd1bd9fdd16f61e1aec1a96b44d3dc838912d84c4fcaf47da543ef6751e9903b.jpg)](https://groas.com/post/privacy-sandbox-october-2025-what-advertisers-need-to-know-right-now) ## [Privacy Sandbox October 2025: What Advertisers Need to Know Right Now](https://groas.com/post/privacy-sandbox-october-2025-what-advertisers-need-to-know-right-now) [October 14, 2025 • 10 min read](https://groas.com/post/privacy-sandbox-october-2025-what-advertisers-need-to-know-right-now) [Written by David](https://groas.com/post/privacy-sandbox-october-2025-what-advertisers-need-to-know-right-now) * [![WordStream vs. Groas: From 20-Minute Workweek to Zero-Minute Workweek](https://groas.com/media/blog/dd7b0b0def03b43b773f135f96eb7c7e79d35286226a310f7ea7e2ed34936a53.jpg)](https://groas.com/post/wordstream-vs-groas-from-20-minute-workweek-to-zero-minute-workweek) ## [WordStream vs. Groas: From 20-Minute Workweek to Zero-Minute Workweek](https://groas.com/post/wordstream-vs-groas-from-20-minute-workweek-to-zero-minute-workweek) [September 27, 2025 • 14 min read](https://groas.com/post/wordstream-vs-groas-from-20-minute-workweek-to-zero-minute-workweek) [Written by David](https://groas.com/post/wordstream-vs-groas-from-20-minute-workweek-to-zero-minute-workweek) * [![Copy These 200 Negative Keywords to Stop Wasting Google Ads Budget Today](https://groas.com/media/blog/538888e15b50cc49cde56ac381a3c73c139dae25ad11a9bc08b86631043e98e1.jpg)](https://groas.com/post/200-negative-keywords-complete-list-and-strategic-implementation-guide) ## [Copy These 200 Negative Keywords to Stop Wasting Google Ads Budget Today](https://groas.com/post/200-negative-keywords-complete-list-and-strategic-implementation-guide) [September 1, 2025 • 17 min read](https://groas.com/post/200-negative-keywords-complete-list-and-strategic-implementation-guide) [Written by David](https://groas.com/post/200-negative-keywords-complete-list-and-strategic-implementation-guide) * [![Google Ads Political Content Verification: New EU Rules Take Effect September 2025](https://groas.com/media/blog/ec642c779572b931a7236d5060f9cbbf69389133bdc3bba76e2e8f0416489da8.jpg)](https://groas.com/post/google-ads-political-content-verification-new-eu-rules-take-effect-september-2025) ## [Google Ads Political Content Verification: New EU Rules Take Effect September 2025](https://groas.com/post/google-ads-political-content-verification-new-eu-rules-take-effect-september-2025) [August 28, 2025 • 15 min read](https://groas.com/post/google-ads-political-content-verification-new-eu-rules-take-effect-september-2025) [Written by David](https://groas.com/post/google-ads-political-content-verification-new-eu-rules-take-effect-september-2025) * [![Google AI Overviews Ads: Complete Guide to the New Ad Placements in 2025](https://groas.com/media/blog/254a8626998a90a828fe9ecf90be082c672af1d4fc39eb5bcf43f6eaaa53d15e.jpg)](https://groas.com/post/google-ai-overviews-ads-complete-guide-to-the-new-ad-placements-in-2025) ## [Google AI Overviews Ads: Complete Guide to the New Ad Placements in 2025](https://groas.com/post/google-ai-overviews-ads-complete-guide-to-the-new-ad-placements-in-2025) [August 28, 2025 • 16 min read](https://groas.com/post/google-ai-overviews-ads-complete-guide-to-the-new-ad-placements-in-2025) [Written by David](https://groas.com/post/google-ai-overviews-ads-complete-guide-to-the-new-ad-placements-in-2025) * [![Google Ads Account Audit: AI-Powered vs Traditional Review Processes](https://groas.com/media/blog/89bb5496c4267c6b1ecad13b40d213ade22f5c58aa52e25cc60204c556310422.jpg)](https://groas.com/post/google-ads-account-audit-ai-powered-vs-traditional-review-processes) ## [Google Ads Account Audit: AI-Powered vs Traditional Review Processes](https://groas.com/post/google-ads-account-audit-ai-powered-vs-traditional-review-processes) [August 27, 2025 • 19 min read](https://groas.com/post/google-ads-account-audit-ai-powered-vs-traditional-review-processes) [Written by David](https://groas.com/post/google-ads-account-audit-ai-powered-vs-traditional-review-processes) * [![Seasonal Campaign Optimization: AI-Driven Performance Adjustments](https://groas.com/media/blog/99536ba7a69214c139268e82e7993166e2989ba5fede320d5b5e7ee45de0ecc0.jpg)](https://groas.com/post/seasonal-campaign-optimization-ai-driven-performance-adjustments) ## 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